You can’t do everything in your biz without driving yourself crazy. Thankfully, there’s a whole world of kickass ladies on the internet who are ready to help you run your business.
The tricky part for most people is deciding what parts of their business they should outsource and being able to trust that the people they hire can do the job just as good as they do it themselves.
Get rid of your delegating fears
It can be intimidating to let someone else into your business after you’ve been running it by yourself for so long. I totally get it. But once you trust that other people can help you, your life will get a lot less overwhelming!
First you need to get over the idea of thinking that no one can do your tasks as well as you can. If you’ve read my post on how to hire a Virtual Assistant (it can help with hiring anyone, not just a VA) then you did your research on potential people to hire and are confident that the person you’re hiring is good at what they do.
Now, you just have to figure out what tasks to delegate before hiring a new team member. Here are the most common tasks clients delegate to me:
1 + 2. Editing + formatting
You’ve probably gotten used to writing your own emails and blog posts and then spending a bunch of time formatting them the way you like. Think about all those little extra tasks you do in WordPress to optimize the post – like filling in your Yoast settings, adding images and formatting everything to be juuust right.
3. Social media posts
Consistently posting on social media accounts can take a huge chunk of your time each week. There’s clients that I spend anywhere from 10-15 minutes a day scheduling out their daily posts. That adds up quickly! We’re talking over an hour of work each week they now get to focus on important tasks like hosting webinars and client work.
4. Facebook group management
If you have a Facebook group, especially with an active community, it’s a great idea to outsource your group management. Clients have me schedule their weekly post prompts, approve new members and moderate comments. These are really repetitive and easy tasks, however they’re pretty time consuming!
5. Email management
Your business is on a roll! Which means that your inbox constantly has emails rolling in. My biggest advice is to create a general email account – like email@example.com or firstname.lastname@example.org – so that you can start using your inbox for more urgent things like client emails. Put this email on your contact page so people can start contacting you through there with requests and eventually, if needed, you can give your personal account.
When handing this over to your VA, create a Google doc with canned responses to the most common questions you see come in.
6. Video/Content upload
A lot of people are taking advantage of video and audio (podcasts) content right now. If you are, you’re probably spending a heck of a lot of time uploading this content to your website, YouTube and iTunes. Record your screen the next time you do this task and share the video tutorial with your new team member. Video tutorials are my favorite way for clients to share their process with me because I can always go back and re-watch it if necessary.
7. Graphic creation
Send your Photoshop templates for your social media and blog images to your new team member and let them create graphics as needed. It’s one less thing for you to worry about when you write your blog post or need some new Facebook ads created.
Ready to start outsourcing your most time-consuming tasks? Learn more about my Virtual Assistant services here and we can hop on free strategy call to see if I’m the wing woman you’ve been searching for!